Privacy policy

Last Updated: October 25, 2026

Denimmo (“Denimmo,” “we,” “our,” or “us”) respects your privacy and is committed to handling personal information responsibly.

This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you visit https://www.denimmo.com, browse our products, create an account, place an order, make a payment, request a return or refund, subscribe to marketing communications, or contact customer support.

This policy primarily addresses our online store and customers in the United States. We process personal information in accordance with applicable privacy and consumer protection laws. Where applicable law requires consent for certain data-processing activities, we will request consent as required.

1. Scope and Business Information

This Privacy Policy applies to personal information collected through our website and in connection with our online store, order processing, payments, shipping, returns, refunds, customer service, analytics, and marketing activities.

Our business information is:

Business Name: Denimmo
Website: https://www.denimmo.com/
Business Address: 415 Marquis Ave, Centralia, IL 62801, United States
Email: hello@denimmo.com
Phone: +1 267-225-0194

This policy does not govern third-party websites or services that operate under their own privacy policies. We encourage you to review the privacy notices of third-party services you use.

2. Personal Information We Collect

Depending on how you interact with our website, we may collect the following categories of personal information.

A. Identity and Contact Information

  • Full name

  • Email address

  • Telephone number

  • Billing address

  • Shipping address

  • Customer account information

B. Order and Transaction Information

  • Products purchased, including selected sizes, colors, and quantities

  • Order number and order date

  • Purchase amount, discounts, and applicable taxes

  • Payment status and transaction references

  • Shipping, tracking, and delivery information

  • Return, refund, and order-related communications

C. Payment-Related Information

  • Selected payment method

  • Payment authorization and transaction status

  • Billing verification results

  • Limited transaction details provided by payment processors

Payments are processed by Shopify and the payment provider selected at checkout. We do not directly store customers' complete credit or debit card numbers.

D. Account and Customer Service Information

  • Account details and preferences

  • Emails, messages, and customer support inquiries

  • Return and refund requests

  • Product-related questions or complaints

  • Photos or other supporting information voluntarily submitted in connection with an order or product issue

E. Device and Website Usage Information

When you browse our website, we or our service providers may collect certain technical and usage information, including:

  • IP address

  • Browser type and version

  • Device type, operating system, and device identifiers

  • Approximate location derived from your IP address

  • Pages viewed, links clicked, and website interactions

  • Referring website or advertising source

  • Date and time of website visits

  • Cookie identifiers and information collected through similar technologies

F. Marketing and Preference Information

  • Marketing subscription status

  • Email engagement information, such as email opens or clicks where available

  • Cookie and privacy preferences

  • Product interests and website interactions

  • Advertising attribution and campaign performance information

We collect only the categories of information reasonably relevant to the purposes described in this policy, subject to applicable law.

3. How We Collect Personal Information

We obtain personal information from several sources:

Directly from you: When you place an order, create an account, complete checkout, contact customer support, subscribe to marketing emails, or submit a return or refund request.

Automatically from your device: Through cookies, pixels, tags, server logs, and similar technologies that collect technical information and website usage data.

From Shopify and e-commerce services: When you browse our store, use checkout, manage an account, or complete a transaction.

From payment providers: When payment providers return transaction status, payment authorization, billing verification, or related information.

From shipping and fulfillment providers: When information is needed to fulfill orders, provide tracking, or confirm delivery.

From analytics, advertising, and security providers: Where enabled, these providers may supply website performance, advertising attribution, fraud prevention, and security-related information.

The information available to us depends on the services enabled on our website and the choices you make when using those services.

4. How We Use Personal Information

We use personal information for the following business and commercial purposes:

  • Process, confirm, and fulfill orders

  • Process payments and authorized refunds

  • Arrange shipping, delivery, and order tracking

  • Communicate about purchases, returns, refunds, and customer service requests

  • Create and maintain customer accounts

  • Respond to questions, complaints, and product inquiries

  • Verify transactions and detect or prevent fraud

  • Operate, maintain, troubleshoot, and secure our website

  • Understand website usage and improve website functionality

  • Measure advertising performance and campaign effectiveness where permitted

  • Send promotional communications in accordance with applicable law and your preferences

  • Maintain business, tax, accounting, and transaction records

  • Enforce our policies, protect our legal rights, and resolve disputes

  • Comply with applicable legal obligations

We use personal information only as permitted by applicable law. Where consent is legally required, we will obtain it before carrying out the relevant activity. You may withdraw consent where applicable, although this does not affect processing that was lawful before withdrawal.

5. Payments and Transaction Processing

Payments made through our website are processed through Shopify and the payment provider selected at checkout.

Available payment methods may include:

  • Visa

  • Mastercard

  • American Express

  • Diners Club

  • Discover

  • Apple Pay

  • Google Pay

  • Shop Pay

  • PayPal

The payment methods displayed at checkout determine which options are available for a particular transaction.

Payment providers and related financial institutions process payment information to authorize transactions, prevent fraud, complete purchases, and handle refunds or payment disputes. Their processing of personal information is subject to their own privacy policies and applicable law.

We receive the transaction information reasonably necessary to confirm an order, manage the purchase, process an authorized refund, and respond to payment-related inquiries.

6. Cookies, Analytics, and Advertising

Our website may use cookies, pixels, tags, and similar technologies to support website functionality and understand how visitors interact with our store.

These technologies may be used to:

  • Keep shopping carts and website sessions functioning

  • Support checkout and account features

  • Remember website settings and privacy preferences

  • Help detect suspicious activity and protect website security

  • Measure website traffic and performance

  • Understand visitor interactions

  • Measure advertising effectiveness

  • Attribute website visits and purchases to advertising campaigns

Strictly necessary technologies may be used to provide essential website functions. Where applicable law requires consent for non-essential analytics or advertising technologies, those technologies will be used in accordance with the required consent process.

Our website may use services provided by Shopify, Google, Pinterest, and other providers, depending on which services are enabled. These providers may process information such as cookie identifiers, device information, website interactions, and advertising attribution data under their applicable terms and privacy notices.

You can manage available cookie choices through the cookie or privacy preference controls provided on our website, where available. You can also manage cookies through your browser settings. Blocking certain cookies may affect shopping cart, checkout, or other website functionality.

Some U.S. state privacy laws treat certain transfers of personal information for targeted advertising as a “sale” or “sharing,” even when no money changes hands. Please see Section 11 for information about applicable privacy rights and opt-out options.

7. How We Share Personal Information

We may disclose personal information to the following categories of recipients when reasonably necessary for the purposes described in this policy.

Shopify and e-commerce providers: To host and operate our online store, support checkout, maintain accounts, and provide e-commerce infrastructure.

Payment providers and financial institutions: To authorize and process payments, verify transactions, issue refunds, and manage payment disputes.

Shipping and fulfillment providers: To prepare, ship, track, and deliver orders.

Customer service and communication providers: To respond to inquiries and send transactional communications.

Technology, analytics, and security providers: To maintain website functionality, analyze performance, support advertising measurement where enabled, and protect against fraud or security incidents.

Professional advisers: To obtain legal, accounting, tax, and other professional services.

Government authorities and other parties: When disclosure is required by applicable law, a valid legal process, or a lawful request, or when reasonably necessary to protect rights, safety, property, or the integrity of our business.

We limit disclosures to information reasonably necessary for the relevant purpose, subject to applicable law.

We do not sell personal information in exchange for monetary payment. However, certain disclosures to advertising or analytics providers may be considered a “sale,” “sharing,” or targeted advertising under specific state privacy laws. Where applicable, you may have the right to opt out of those activities as described in Section 11.

8. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes for which it was collected, including operating our store, completing transactions, providing customer support, maintaining business records, and complying with legal obligations.

Retention periods may depend on:

  • Order fulfillment and customer service needs

  • Return, refund, and payment dispute processes

  • Tax, accounting, and transaction record requirements

  • Fraud prevention and website security

  • Legal claims, disputes, and applicable limitation periods

  • Marketing preferences and unsubscribe requests

When personal information is no longer reasonably needed for its intended purpose or a legal obligation, we will take reasonable steps to delete, de-identify, or otherwise dispose of it, subject to applicable law.

If you unsubscribe from marketing communications, we may retain limited information necessary to honor your preference and prevent further promotional emails.

9. Data Security

We use reasonable technical, administrative, and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, disclosure, or destruction.

Access to personal information is limited to individuals and service providers who reasonably need it to perform their responsibilities.

Although we take reasonable steps to protect information, no method of Internet transmission or electronic storage is completely secure. We cannot guarantee absolute security.

You should take reasonable steps to protect your account credentials and promptly contact us if you believe your account or order information has been accessed or used without authorization.

10. Children's Privacy

Our website and services are intended for a general audience and are not directed to children under 13.

We do not knowingly collect personal information online directly from children under 13 in a manner that violates the Children's Online Privacy Protection Act (COPPA) or other applicable law.

If we become aware that we have collected personal information from a child under 13 in circumstances requiring parental consent that was not obtained, we will take reasonable steps to delete the information or obtain the required consent, as appropriate under applicable law.

A parent or legal guardian who believes a child has provided personal information to us may contact hello@denimmo.com.

11. U.S. Privacy Rights and Choices

Depending on your state of residence, the nature of our activities, and whether a particular law applies to our business, you may have certain privacy rights.

These rights may include:

  • Right to Know or Access: Request information about the personal information we collect, use, or disclose about you.

  • Right to Correction: Request correction of inaccurate personal information.

  • Right to Deletion: Request deletion of certain personal information, subject to legal exceptions.

  • Right to Data Portability: Request a copy of eligible personal information in a portable format.

  • Right to Opt Out: Opt out of certain sales, sharing, or processing of personal information for targeted advertising, where applicable.

  • Right to Limit Certain Uses: Limit specified uses of sensitive personal information where applicable law provides this right.

  • Right to Appeal: Appeal a decision on a privacy request where required by applicable law.

  • Protection Against Discrimination: Receive the protections required by applicable law when exercising privacy rights.

These rights are not absolute and may be subject to verification requirements, exceptions, and other limitations established by applicable law.

Targeted Advertising and Opt-Out Requests

We do not sell personal information in exchange for monetary payment. However, certain advertising or analytics disclosures may fall within definitions of “sale,” “sharing,” or targeted advertising under applicable state privacy laws.

If you have an applicable opt-out right, you may submit a request through the privacy or cookie preference controls available on our website, where provided, or email hello@denimmo.com with the subject line:

Do Not Sell or Share My Personal Information

Where required by applicable law, we will process eligible opt-out requests and honor recognized browser-based opt-out preference signals, such as Global Privacy Control (GPC).

You may also unsubscribe from promotional emails using the unsubscribe link included in the email.

12. Privacy Requests and Marketing Communications

A. How to Submit a Privacy Request

To submit a privacy request, contact:

Email: hello@denimmo.com
Subject: Privacy Request

Please include, where applicable:

  • Your name

  • The email address associated with your account or order

  • Your order number, if the request concerns a purchase

  • The privacy right you wish to exercise

  • A clear description of your request

We may request additional information reasonably necessary to verify your identity or authority to make the request and to protect personal information from unauthorized disclosure. We will not use verification information for unrelated purposes except as permitted by law.

We will respond to eligible privacy requests within the time periods required by the applicable law. If an extension is permitted and necessary, we will provide notice as required by law.

You may authorize an agent to submit a request on your behalf where permitted by applicable law. We may require proof of authorization and, where legally permitted, verification of your identity.

B. Marketing Communications

We may send promotional emails about products, offers, store news, and other marketing updates when permitted by applicable law.

You can stop receiving promotional emails at any time by clicking the unsubscribe link included in the email or by contacting hello@denimmo.com.

After your unsubscribe request is processed, we will stop sending promotional marketing emails to that address, subject to the time reasonably required to process the request.

Unsubscribing from marketing emails does not prevent us from sending non-promotional communications necessary to complete or manage your transactions, such as order confirmations, shipping updates, refund notices, account security messages, or customer service responses.

13. Changes to This Privacy Policy and Contact Information

We may update this Privacy Policy from time to time to reflect changes in our website, business practices, service providers, or applicable legal requirements.

When we make changes, we will publish the revised policy on this page and update the “Last Updated” date. Where required by law, we will provide additional notice or obtain consent for material changes.

If you have questions about this Privacy Policy, wish to submit a privacy request, or need assistance with your personal information, contact us:

Denimmo
Website: https://www.denimmo.com/
Email: hello@denimmo.com
Phone: +1 267-225-0194

Business Address:
415 Marquis Ave
Centralia, IL 62801
United States

Customer Support Hours:
Monday–Friday: 9:00 AM–6:00 PM Central Time (CT)
Saturday, Sunday, and U.S. public holidays: Closed

For additional information about orders, payments, shipping, returns, and refunds, please review the applicable policies published on https://www.denimmo.com/.